Legal
Terms and privacy
The details, in plain language: what this site is, how hiring works, what is guaranteed, how payments, cancellations and refunds work, and how to reach me.
About this site
rluquis.com is the personal blog and consulting platform of R. Luquis, from Puerto Rico. Everything published here is my own opinion and experience and does not represent the official positions of Alterno Agency or any other organization.
Use of content
The posts, illustrations and other materials on this blog are the property of R. Luquis. You may share and quote them freely with attribution and a link to the original. You may not republish them in full or use them commercially without written permission. Blog content is informational; it is not personalized professional advice for your case.
Comments
Comments are moderated: none are published without prior approval. The name and company you include are optional and are shown with your comment. I reserve the right not to publish offensive, spam or promotional comments.
Contact form
Messages and requests sent through the forms go to hello@alternoagency.com and are stored so I can reply. I never sell or rent your data. I only share the information needed with the service providers I use to run the site, process payments, schedule appointments, measure how the platform works or provide the features you request (Stripe, Google Calendar, Google Analytics and ElevenLabs). I do not publish your personal email anywhere on the site. I keep contact information while our relationship lasts and up to 24 months after, in case you decide to resume the service. You may request correction or deletion of your data at any time by writing to hello@alternoagency.com.
Cookies and analytics
Google Analytics (Google) receives cookieless measurement signals from the first visit, without waiting for acceptance of optional cookies. These signals include the visited page, visit source, time, browser information and form actions; we do not send names, emails or phone numbers as analytics data. Google receives connection information when processing requests. Analytics storage, Google signals and advertising personalization stay disabled even if you accept cookies. Cookieless measurement has limitations: it cannot accurately count unique visitors or follow sessions across pages; some reports require modeling and sufficient traffic. We honor Global Privacy Control by stopping this measurement. Site preferences and cookie choices are stored separately; optional cookies enable Randy's memory. Retargeting and advertising cookies are not active: enabling them would require explicit, independent advertising consent. You can reject optional cookies or withdraw acceptance using «Cookie settings» on this page; this does not disable cookieless measurement unless an opt-out signal such as Global Privacy Control is present.
Randy, the voice assistant
Randy is an AI voice assistant (ElevenLabs). After you accept cookies, your browser stores an anonymous identifier so Randy can remember a short summary of previous conversations for up to 90 days, even if a call gets cut off, so he can offer to continue it. If you choose to give your name, email or phone, they are saved as a contact message so Radhames can reply.
How hiring works
There are two flows. 1:1 sessions: (1) you fill in the information form with what you need; (2) you pay securely with Stripe for the service you chose; (3) you receive a confirmation email with the details; (4) you book the appointment on the available calendar; (5) we meet over Google Meet, in person, or as the service requires. Larger projects (Campaign Review, Diagnostic, Audit and Ongoing Advisory): (1) you submit the request and pay the initial 15% deposit; (2) I review fit; (3) we agree on scope and terms; (4) the deposit is credited toward the total; (5) work begins. If I determine the project should not move forward, the deposit is refunded in full. Corporate projects are quoted after scope is validated. By paying, you confirm that you have read and accept these terms. Published prices are in US dollars (USD) and are fixed on the consulting page.
Consulting: scope
Consulting is professional guidance based on my experience. I will tell you when a problem falls outside my expertise and, if so, I will be honest about it. Larger projects (diagnostic, audit, advisory, corporate) are also governed by a written agreement defining scope, deliverables and timeline.
Guarantee
Initial-session guarantee: if at the end of the first session I determine I cannot provide the value you hired me for, I will refund 100% of what you paid, no questions asked. Process guarantee: anything I deliver to you is reviewed by me, and if the service includes follow-up, I will respond within the agreed timeframe. What cannot be guaranteed: specific business results (such as sales figures or conversions), search engine positions, or the behavior of external platforms (ads, social media, email) that I do not control. In those cases, the work is to build the strategy and execution as well as possible with the information available.
Payments and deposits
Payments are processed by Stripe; I never see or store your card details, and your payment shows up as a Stripe receipt. 1:1 sessions are paid in full before scheduling; the calendar is only available after payment is confirmed. Campaign Review, Diagnostic, Audit and Advisory require a 15% deposit credited toward the total (for Advisory, toward the first month); the balance is paid according to the agreed written plan. The deposit secures calendar time; if the project does not move forward because of my decision, it is refunded in full. Prices are in USD; if taxes apply based on your location, they are shown at checkout before you pay.
Payment methods and terms
Accepted methods: (1) credit or debit card and (2) ACH, a direct debit from a US bank account, both processed securely by Stripe; and (3) check by invoice. All amounts are in US dollars (USD). Payment confirmation: your appointment or project date is only reserved once payment is confirmed. Card payments are confirmed immediately. With ACH, the bank takes 2 to 4 business days to clear the funds; once cleared, you get an email with the booking link. Paying by check: choose «Check» on the form before paying and I will email you an invoice with the amount and who to make the check payable to. Delivery is arranged in person or by mail. The invoice must be paid within 10 calendar days; otherwise the request is released. Payment is considered received when the check is deposited and the bank clears the funds; I then send you the booking link. Declined payments: if an ACH debit is declined or a check is returned, the booking is cancelled and you are notified by email; returned checks may carry a $25 USD administrative fee, as permitted by Puerto Rico law. Security: online payments are processed by Stripe; this site never sees or stores card or bank account numbers. Cancellations and refunds follow the corresponding sections of these terms; for check payments, refunds are made by check or bank transfer.
Cancellations, rescheduling and no-shows
1:1 sessions: with 5 business days or more of notice, 100% refund; with less than 5 business days but at least 24 hours, 50%; with less than 24 hours or if you do not show up, no refund. You may reschedule once at no cost with at least 24 hours' notice. If I cancel and we cannot find a new date, you get a 100% refund. Deposit-based projects: the deposit is fully refunded if you cancel before the scope is agreed in writing; once work has started, the deposit is non-refundable and only the work completed to date is charged. Project meeting rescheduling: dates can be moved by mutual agreement with no penalty. Force majeure: if an emergency on your side or mine prevents the meeting, we seek to reschedule in good faith before discussing refunds.
Refunds
Every refund is processed with the same payment method you used, through Stripe, and usually appears on your account within 5 to 10 business days, though your bank may take a little longer. To request a refund, write to hello@alternoagency.com with the service name and the payment date; I will reply with the confirmation and the amount detail according to the cancellation table. Partial refunds are calculated according to the percentage that matches the notice you gave. There are no extra fees for processing a refund.
Scheduling and artificial intelligence
Appointments are booked on this site's calendar and recorded in Google Calendar, which receives your name and email to send you the invitation and Google Meet link. With your prior consent, I may use AI tools to take notes or transcribe a meeting and prepare the summary; every deliverable is reviewed and approved by me. If you prefer no recording or transcription, just let me know.
Limitation of liability
Blog content and session guidance are informational; final decisions about your business are yours. I am not liable for indirect losses (such as lost profits) arising from the use of the site or the service. My total liability, in the unlikely event one arises, is limited to the amount you paid for the service in question. Nothing in this document takes away rights granted to you by applicable law.
Applicable law and dispute resolution
These terms are governed by the laws of the Commonwealth of Puerto Rico. If a disagreement arises, the first step is a direct, friendly solution; if that is not possible, the matter is resolved before the competent courts of Puerto Rico.
External links
This site may link to external pages, such as alternoagency.com. I am not responsible for the content or privacy practices of those sites.
Changes
I may update these terms occasionally; the version published on this page is always the current one. If a change affects a service you already paid for, the terms in effect at the time of payment apply.
Contact
Questions about these terms, a payment or a booking? Write to hello@alternoagency.com.
© 2026 rluquis.com — San Juan, Puerto Rico.

